GAMIFICATION IN CULTURAL HERITAGE: BEST PRACTICE CASE STUDIES FROM BULGARIA, 2025, Plural, Marusya SMOKOVA, Margarita BOGDANOVA, Evelina PARASHKEVOVA, Mariela STOYANOVA, Elitsa KRASTEVA, Lyubomira TODOROVA
Gamification continues to demonstrate its significant potential beyond entertainment, increasingly making strides in the vital sectors of cultural heritage, tourism, and education. The use of game mechanics and interactive design offers innovative ways to connect audiences with history and cultural sites more profoundly.
Highlighting this trend, recent research by Marusya Smokova, Margarita Bogdanova, Evelina Parashkevova, Mariela Stoyanova, Elitsa Krasteva, and Lyubomira Todorova explores the impact of gamification within the Bulgarian context. Their work emphasizes how integrating interactive tasks and game-like elements can revolutionize visitor engagement. By transforming the learning process into an immersive and enjoyable experience, gamification serves as a powerful tool to enhance both tourism appeal and educational outcomes related to cultural heritage.
This approach not only makes historical narratives more accessible and memorable but also fosters a deeper appreciation for the cultural significance of heritage sites. The insights from this research offer valuable perspectives for professionals and institutions working in heritage presentation, education, and tourism development.
Discover more about how gamification is reshaping engagement with history in Bulgaria by exploring their findings: